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54% of marketers feel they’re not maximizing their use of Instagram to achieve their goals. Below are five ideas to help improve the alignment between your goals and Instagram.
In today’s market of choice, choice, choice, product marketers have a difficult task to not just get on the retailers’ shelf, they need to get on a customer’s mental brand shelf. That’s called brand positioning.
What if everyone you told about your business came to fall in love with it? You would be unstoppable, yes? Vacations in exotic locales. Lucrative speaking engagements lined up for months. And a waiting list for your goods. So how do you get people to fall in love with...